"A musical fantasy with a surprisingly tender love story at it’s heart. Infamous Māori Drag Queen Carmen 'Gurl' finally accepts her true-self when she falls in love with a fading rugby star on an ill-fated night in New Zealand 1975."
Working with the filmmakers, I independently led the marketing for the short film. I was responsible for providing creative services, digital/content strategy, and social media management during it's festival run. This included creating trailers, posters, press kits and other marketing material.
A feature film based on GURL is currently in development.
Winner of 9 International Awards, including:
Ngā Whanaunga CineMāori Audience Award - NZIFF 2020
Best LGBT Film - Calcutta International Cult Film Festival 2021
Working with the filmmakers, I independently led the marketing for the short film. I was responsible for providing creative services, digital/content strategy, and social media management during it's festival run. This included creating trailers, posters, press kits and other marketing material.
A feature film based on GURL is currently in development.
Winner of 9 International Awards, including:
Ngā Whanaunga CineMāori Audience Award - NZIFF 2020
Best LGBT Film - Calcutta International Cult Film Festival 2021
Trailer
Teaser Poster
Main Poster
Carmen Featurette
Music Featurette
Soundtrack Artwork
Single Artwork
Review Card
Review Card
Review Card
Review Card
Role: Marketing Lead (Creative Services, Strategy, Social Media)
Client: Pātangaroa Entertainment
Client: Pātangaroa Entertainment
